The success in electronics market in India requires the knowledge of latest market trends and of the sources of future market growth for the electronics industry in India. The manufactures should be aware of hidden opportunities and competitive threats in the relevant field. The strategies should be planned according to the market only.

We offer insights about

  • The supporting factors for the goods demand
  • Reveals the challenges facing by the consumer electronics industry
  • Spot the initiatives taken by the companies, schemes towards capturing the rural market segment


Our Experience

Field Global provides its clients from retail and industry with regular information services based on continuous surveys and analyses of retail sales of technical consumer goods. The research segments include Consumer Electronics and Entertainment Media, Office Equipment and Stationery, Photography, Optics, and Small Domestic Appliances.

  • Market size estimation of Indian electronics segment
  • Assessment of major technology trends in new consumer electronics products
  • Brand awareness study on switchgears, control gears, fuse gears and electrical equipments.
  • Brand preference study among the watch users
  • Consumer oriented study on electronic & computer products to improve quality as well as sales support of international client
  • Study on water cooler and purifier equipments in India
  • Consumer satisfaction study for International Client
  • Study on purchasing behavior of home appliances
  • Brand preference study on televisions