Banking and Insurance

In the financial services sector, understanding consumer and business decision makers is crucial for success as the market for financial services becoming more competitive by day by day. At present Indian financial sector is going through a phase of stable growth which is experiencing an upward swing. The major step towards opening up of the financial market further was the nullification of the regulations restricting the growth in the financial sector.

Field Global delivers extensive financial services industry domain expertise and insightful full-service market research results to each of our client’s research initiatives.

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Our Experience

We offer business insights to retail and commercial banks, investment companies, payment organizations and insurers solve their marketing problems and build their brands. We offer our clients finance research and marketing insights in areas such as product development, brand positioning, pricing, forecasting, communications, segmentation and stakeholder management.

  • Opportunities in Indian financial sector
  • Customer/Client satisfaction study for a global research firm
  • Study on current bank accounts- Customer oriented study
  • Indian insurance sector – A detailed study
  • Study on Indian capital market
  • Study on prominent insurance schemes for medical reimbursement
  • Study on segmentation of Indian finance service sector

We deliver extensive financial services industry domain expertise and insightful full-service market research results to each of our client’s research initiatives. Our clients include leading banks, insurance companies and investment firms from around the world. We provide quantitative survey-based and qualitative research studies that leverage our cutting-edge Internet-based primary and secondary market research data collection and reporting technologies.

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